Ready to upgrade your kit? Our Trade-In & Part-Exchange programme lets you turn your existing paddleboarding, wingsurfing, foiling or kitesurfing equipment into real value towards your next setup.

Whether you’re progressing, changing discipline, or simply refreshing older gear, we make it simple, fair and hassle-free — with valuations from riders who genuinely understand the equipment.
Quick Navigation
- Why Trade-In with The SUP Company
- What Equipment We Accept
- How the Trade-In Process Works
- Using Your Trade-In Credit
- FAQs
Why Trade-In with The SUP Company?
Selling used watersports gear privately can be time-consuming and uncertain. Our Trade-In & Part-Exchange service removes the hassle and helps you upgrade faster.

- Offset the cost of new equipment – put the value of your old kit straight towards your next board, wing, foil or kite.
- Fair, experience-led valuations – assessed by a team who actively paddle, foil, wing and kite.
- Multi-discipline support – one trade-in programme across SUP, wing, foil and kite sports.
- One-stop upgrade path – trade in and upgrade through a single trusted retailer.
It’s a smarter, more sustainable way to keep progressing on the water.
What Equipment Can I Trade In?
We consider a wide range of quality watersports equipment, including:
- Paddleboards – inflatable and hard boards
- Wingsurfing equipment – wings, boards and related hardware
- Foiling equipment – foil boards, front wings, masts, fuselages and stabilisers
- Kitesurfing gear – kites, boards, bars and harnesses
- Accessories – considered on a case-by-case basis
Trade-in value depends on brand, age, condition and current market demand. Honest descriptions and clear photos always help achieve the best valuation.
How the Trade-In Process Works
1. Send Us Your Details
Email us with clear photos of the equipment you’d like to trade in, including brand, model, size/volume, age and condition.
Email Us Your Trade-In Details
2. Receive a Trade-In Valuation
We’ll review your submission and provide a no-obligation valuation based on real-world resale demand.
3. Send or Drop Off Your Kit
Once accepted, we’ll confirm delivery or collection options and guide you on preparing the equipment for inspection.
4. Inspection & Credit Applied
After inspection, your agreed trade-in value is applied as store credit, ready to use on your next purchase.
Using Your Trade-In Credit
Your trade-in credit can be used:
- Against new boards, wings, foils or kites
- Online at thesupco.com or in-store
- Alongside expert advice to ensure the right upgrade
If you’re unsure what to upgrade to, our team is always happy to help.
FAQs
What condition does my equipment need to be in?
We accept equipment in a wide range of conditions, from lightly used to well-used but functional. Trade-in value reflects condition, age and demand.
Do you accept damaged or repaired items?
Minor repairs or cosmetic wear are usually fine. Heavily damaged or unsafe equipment may have limited or no trade-in value.
Can I trade in multiple items?
Yes — many customers trade in multiple items as part of a full setup upgrade.
Can I receive cash instead of store credit?
The programme is designed for store credit against new purchases. Cash options may be discussed on a case-by-case basis.
How long does the process take?
Valuations are usually quick once photos are received. Full timelines depend on inspection and delivery.
Ready to Get Started?
Upgrade smarter. Trade in. Get back on the water with better kit.