Infinity

Infinity

Infinity SUP paddleboards, race boards, surf SUPs and paddles

Infinity is a performance-led SUP and surf brand for paddlers who care about speed, glide, control and how a board really feels on the water. This collection includes Infinity race boards, all-water SUPs, surf SUPs, touring boards, premium paddles, leashes, race board bags and accessories.

Whether you are racing, training, surf paddling, touring fast or upgrading your paddle, Infinity is best chosen by your real conditions, rider weight, board width and the type of performance you want from every session.

Infinity buying guide

Choose Infinity by speed, stability and water state

Infinity boards are not generic SUP shapes. The range is built around specific types of performance: all-water race speed, flat-water efficiency, surf SUP control, stable pace, fast touring and premium paddle feel.

The right Infinity board should be fast in your conditions, not just fast on paper. Width, construction, volume, rider confidence and local water state all matter.

Race SUP Advice Surf SUP Expertise Paddle Matching SUP Test Centre
How to choose the right Infinity board

Start with the water you actually paddle. If your sessions involve wind chop, tide, boat wake and mixed UK conditions, an all-water race board such as the Blackfish or Everready direction will often make more sense than a pure flat-water speed board.

If you mainly paddle sheltered canals, rivers, lakes or flat-water race courses, a faster, narrower shape can be rewarding once your balance is ready. If you are surf paddling, look at Infinity’s surf SUP shapes rather than trying to force a race board into waves.

The biggest mistake is choosing too narrow too soon. A board that is slightly wider but paddled confidently is usually faster over real distance than a narrow board you are constantly bracing on.

Infinity race SUPs: Blackfish, Whiplash and Everready

Infinity race boards are designed for paddlers who want speed, efficiency and control in real conditions. The key is matching the shape and width to your ability, water state and race or training goals.

Infinity Blackfish

The Blackfish is the classic all-water race direction. It is the board to look at if you want a fast board that still makes sense when conditions are not perfect, especially in wind chop, tide, estuary conditions and open-water training.

View the Infinity Blackfish 14 ft Flat Deck

Infinity Whiplash

The Whiplash leans towards outright speed and efficiency. It is best suited to confident paddlers who want maximum pace when the water and conditions suit a faster board.

View the Infinity Whiplash 14 ft Hollow Dugout

Infinity Everready

The Everready is the versatile performance direction for paddlers who want one fast board to cover training, racing, distance and mixed water states without becoming too specialist.

View the Infinity Everready Team Elite Carbon

Infinity touring and stable performance boards

Not every Infinity paddler needs a full race board. If you want better glide, fitness paddling, touring pace and efficiency without going too narrow, Infinity’s touring and stable performance boards can be a smarter choice.

Infinity E-Ticket Touring

The E-Ticket Touring is a strong option if you want distance glide, fitness paddling and a board that feels more efficient than a basic all-round SUP while staying approachable for regular paddling.

View the Infinity E-Ticket Touring SUP

Infinity Wide Aquatic

The Wide Aquatic is a more stable route into Infinity performance. It makes sense for paddlers who want confidence, width and a lively board feel without jumping into a narrow race board.

View the Infinity Wide Aquatic

Infinity surf SUPs: BLURR, B-Line and wave-focused shapes

Infinity surf SUPs are designed to surf properly. They are not just shortened flat-water paddleboards. If you want to ride waves, shape, rail feel, volume, width and turning response all matter more than length alone.

Infinity BLURR and B-Line style boards suit riders who want a lively, manoeuvrable surf SUP feel with proper release and turning control. Choose carefully around your weight, surf ability, local wave size and how much stability you need when waiting for waves.

View the Infinity Round Nose BLURR SUPspension

Useful related ranges include surf SUPs, surf paddles, surf leashes and surf accessories.

Infinity paddles: Synergy, Whiplash and Quick Strike

A better paddle is one of the quickest ways to improve how your whole setup feels. Infinity paddles are aimed at paddlers who want a clean catch, efficient power delivery and less fatigue over longer sessions.

Infinity Synergy Paddle

The Synergy is the premium all-round performance paddle direction for training, racing, distance and efficient everyday paddling. It is a strong upgrade if you already paddle regularly and want a smoother, more responsive feel.

View the Infinity Synergy Paddle

Infinity Whiplash Paddle

The Whiplash paddle is a performance-minded paddle for paddlers chasing speed, cadence and efficiency. Match blade size and paddle length to your strength, board width and paddling style.

Infinity Quick Strike SURF Slim Paddle

The Quick Strike SURF Slim is the surf-focused paddle option, suited to riders who want fast handling, lighter swing weight and a paddle that feels right in waves rather than just on flat water.

View the Infinity Quick Strike SURF Slim Paddle

Choosing race board width: fast in theory vs fast in real life

Race board width is one of the most important decisions. A narrow board can feel quick in perfect conditions, but if you cannot relax, apply power and paddle cleanly, it will not be fast over a real course or training route.

For many paddlers, the right Infinity board is the one that gives enough stability to keep the stroke powerful and consistent. That might mean choosing a 24", 26", 28" or wider board instead of chasing the narrowest size available.

Tell us your weight, balance, race experience, current board and local conditions if you are unsure. We will help you choose the width that makes sense on the water, not just on the spec sheet.

Infinity for UK racing, training and touring

UK paddling rarely gives you perfect conditions all the time. Estuaries, rivers, harbours, wind chop, tide, boat wake and open-water sections all affect which board feels fastest and most controlled.

For the Solent, estuaries and mixed coastal training, all-water shapes often make sense. For flat rivers, canals and sheltered lake racing, a faster flat-water-focused design may be the right move. For long-distance fitness paddling, stable glide is usually more useful than pure sprint speed.

Useful related ranges include race paddleboards, touring paddleboards, composite paddleboards and SUP paddles.

Complete your Infinity setup

Infinity boards deserve a properly matched setup. The right paddle, fin, leash, board bag, rail tape and clothing can protect the board, improve performance and make day-to-day paddling easier.

SUP paddles · SUP fins · SUP leashes · Board bags

Composite board bags · Rail tape · Paddle bags and protection · Paddleboarding accessories

Try, advise, ride: choosing Infinity with confidence

Infinity boards are very sensitive to rider choice. Small changes in width, volume, construction and paddle feel can make a big difference, especially if you are moving into a faster race board or a lower-volume surf SUP.

Where suitable demo options are available, our Woodmill SUP Test Centre is the best route for comparing boards and paddles on sheltered water before buying.

If you cannot visit, contact us with your height, weight, current board, paddling location, race goals and the Infinity models you are considering. We will help you narrow the choice properly.

Finance, delivery and support

Infinity boards and paddles are specialist purchases, so it is worth asking before ordering if you are unsure on width, volume, paddle blade size or whether a race, touring or surf shape is the right direction.

For payment options, read more about finance at The SUP Company. For dispatch and delivery information, see our delivery information.

For product advice, board width guidance, paddle matching or demo questions, use our contact page.

Helpful related links

Infinity SUP FAQs

Which Infinity board is best for UK conditions?

For most UK paddlers, an all-water style board such as the Blackfish or Everready direction is the best starting point because it handles wind chop, tide, boat wake and mixed water while still feeling quick. If you mainly paddle flat water, a more speed-focused board may be better.

What is the difference between Infinity Blackfish, Whiplash and Everready?

Blackfish is the all-water race direction, Whiplash leans towards outright speed when conditions suit, and Everready is the versatile performance option for paddlers who want one board to cover a wide range of racing and training sessions.

Should I choose a wider or narrower Infinity race board?

Choose the narrowest board you can paddle confidently, not the narrowest board available. If you are unstable, you lose power and speed. A slightly wider board that lets you paddle cleanly is usually faster in real conditions.

Are Infinity boards suitable for beginners?

Infinity is mainly aimed at progressing and performance-focused paddlers, but stable options can work for ambitious beginners who want to grow into a faster board. Getting the right width and volume is essential.

Which Infinity board is best for SUP surfing?

Look at Infinity’s surf SUP shapes such as BLURR and B-Line style boards. Choose by rider weight, volume, width, ability and local wave type rather than by length alone.

Is an Infinity paddle worth upgrading to?

If you paddle regularly, yes. A better paddle can improve catch, cadence, comfort and efficiency. It is one of the highest-impact upgrades for racing, touring, fitness paddling and SUP surfing.

Can I use an Infinity race board for touring?

Yes, many race boards can be excellent for fast touring and fitness paddling. The key is choosing a stable enough width and a shape that suits your usual water, not just a board designed for pure race speed.

Can I demo Infinity boards before buying?

Where suitable demo options are available, yes. The Woodmill SUP Test Centre is the best place to compare paddleboards and paddles on sheltered water before buying.

Can The SUP Company help me choose Infinity kit?

Yes. Tell us your height, weight, current board, balance level, paddling location, race or surf goals and the Infinity models you are considering. We can help you choose the right board, width, paddle and setup.

Need help choosing Infinity SUP kit?

Tell us your height, weight, current board, paddling location, race goals, surf experience and the models you are considering. We will help you choose the right Infinity board, width, paddle and accessories.

Ask The SUP Company for advice
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