All Products

Paddleboarding

For SUP, start with paddle boards, then narrow into inflatable paddle boards, composite paddle boards, SUP paddles and paddleboarding accessories.

Wing foiling and foiling

For wing and foil, build the setup as a system. Useful starting points include wingsurfing wings, foil boards, foils and hydrofoils, complete foils and foiling protection.

Kayaking and general watersports

For simple, accessible water time, browse kayaks and inflatable kayak packages, waterproof bags, buoyancy aids, wetsuits and changing robes.

If you know the type of product you need, it is usually quicker to jump into the right category rather than browsing the whole catalogue.

Paddleboards · SUP paddles · Board bags · Pumps · Leashes

Wings · Wing foil boards · Foil front wings · Foil masts · Fuselages

Helmets · Impact vests · Wetsuits · Neoprene footwear · Waterproof bags

If you are buying a paddleboard, start with the type of paddling you want to do. A stable all-round board is best for relaxed use and first-time paddlers. A touring board is better for distance, glide and exploring. A race board suits speed and fitness. A surf SUP is built for waves.

Useful SUP routes include all-round paddleboards, touring paddleboards, race paddleboards and surf SUPs.

For help choosing, read our stand up paddleboard buying guide or visit the Woodmill SUP Test Centre to compare boards and paddles on sheltered water.

Wing and foil kit needs to be chosen as a complete setup. Wing size, board volume, foil size, mast length, stabiliser choice and rider weight all affect how easy the kit is to use and how quickly you progress.

Start with wingsurfers and wing foil wings, foil boards, foils, complete foil sets or electric foils and foil assist systems.

For wing and foil advice, The SUP Co x Lymington is the best place to speak to us about setup matching, product choice and suitable demo options.

Good watersports clothing is about comfort, warmth, movement and safety. A well-fitting wetsuit, boots, gloves, hood, impact vest or helmet can extend your season and make sessions more enjoyable in UK conditions.

Browse wetsuits, men’s wetsuits, women’s wetsuits, neoprene boots and shoes, watersports helmets and impact vests.

Fit matters. If you are between sizes or buying for wing, foil, SUP, kayak or winter use, ask us before ordering.

The SUP Company range includes specialist brands across paddleboarding, foiling, winging, kayaking, wetsuits and protection. Choose by brand if you already know the system you ride, or use brand pages to compare ranges within one manufacturer.

Red Paddle Co · Starboard · Fanatic · JP Australia · Jobe

Duotone Wing & Foil · AXIS · Code Foils · Foil Drive · Waydoo

Forward WIP · ION · Mystic · Dakine · Moloko

Our approach is simple: try where possible, get proper advice, then ride with kit that genuinely suits you. That matters whether you are buying your first inflatable SUP, upgrading a paddle, choosing a foil front wing, comparing wetsuit fits or building a full wing foil package.

For SUP demos, start with the Woodmill SUP Test Centre. For wing, foil and specialist kit, explore The SUP Co x Lymington Try It Now service.

If you are stuck between two products, contact us with your height, weight, ability level, current setup, local conditions and budget. We will help you narrow the options properly.

Some watersports products are simple add-ons, while others are considered purchases. Paddleboards, foil packages, wings, electric systems, wetsuits and protection are worth checking carefully before ordering.

For payment options, read more about finance at The SUP Company. For dispatch and delivery information, see our delivery information.

For product advice, sizing, compatibility or help choosing between models, use our contact page.