Located just a few minutes from junction 5 of the M27 and yet only 1 1/2 miles away from Southampton City Centre, The SUP Company calls a 16th Century former Corn Mill home. Situated on the furthest upper reaches of the River Itchen, placed on the banks of the River Itchen, The SUP Company is not only a shop offering the very best in inflatable paddle boards, hard shell SUPs, SUP wear, accessories and more but also a Test Centre for Red Paddle Co and Starboard SUP. We also offer SUP Hire on the River as well as our onsite private Lake.
While we would normally welcome you in store for a coffee and to see the huge range in store with one of our experienced advisors we have currently taken the decision to close to visitors and offer only a click and collect model in store.
Our phone lines and online chat are open 7 days a week including Bank Holidays from
Monday – Saturday 0900 – 1700 hours
Sunday & Bank Holidays 1000 – 1700 hours
While 'Click and Collect' is available with one hours notice of arrival from
Monday – Friday 1000 – 1700 hours
Our address is -
The SUP Company
Telephone: +44 (0)2380 172189