Choosing a surf-focused paddleboard is very different from choosing a general all-round SUP. You are not just asking, “Will it float me?” You are asking how it will catch waves, how stable it will feel in moving water, how easily it will turn, and whether it suits the waves you actually surf.
The Infinity SUP range at The SUP Company is aimed at paddlers who care about feel. These are not generic paddleboards with a bit of rocker added. Infinity’s surf shapes are proper wave-riding boards, with different options for longboard-style flow, shortboard-style performance, twin-fin speed, bigger-rider stability and easy wave-catching.
This guide explains the surf-focused Infinity paddleboards listed at The SUP Company, how they differ, and which one is most likely to suit your size, ability and local conditions.
Why listen to The SUP Company?
The SUP Company is a specialist watersports retailer with real shops, real riders and real experience helping customers choose boards properly. Surf SUPs are especially easy to get wrong because small differences in width, volume, rail shape and outline make a big difference once you are standing in chop and trying to catch a wave.
If you are unsure on sizing, the best thing to do is speak to us before ordering. Where demo options are available, our SUP Test Centre at Woodmill, Southampton can also help you sanity-check stability and volume before committing to a more surf-focused shape. Demo availability varies by model, so please contact the team if there is a specific Infinity board you would like to discuss.
What makes an Infinity surf SUP different?
Infinity has a strong surfboard shaping background. That shows in the way these boards are built around the wave first, rather than simply being shortened touring boards.
In plain English, the key things to look at are:
- Length: shorter boards turn tighter and feel more lively, but they need more skill to paddle and catch waves.
- Width: wider boards give more stability, especially in messy UK beach breaks, but too much width can make rail-to-rail surfing feel slower.
- Volume: more volume gives float and confidence, but too much can feel corky when the wave has power.
- Outline: a fuller nose and tail usually gives easier wave-catching and stability; a pulled-in outline feels more surfboard-like.
- Rails: thinner, more sensitive rails bite into the wave better, while fuller rails are more forgiving.
- Fin setup: twin fins feel fast and loose; thruster or five-fin setups give more drive and control options.
Quick comparison: Infinity surf SUP range
| Model | Best for | Feel on the wave | Available sizes listed |
|---|---|---|---|
| Infinity The New Deal SUPspension | Longboard-style SUP surfing, trim, flow and nose-riding | Smooth, flowing, classic longboard feel with modern turning bite | 8'6" x 29", 9'0" x 26", 9'0" x 31", 9'6" x 31", 10'0" x 27", 10'0" x 29", 10'0" x 31" |
| Infinity BLURR V3 | Confident surf SUPers wanting high-performance shortboard-style surfing | Fast, precise and more critical-wave focused | 7'11" x 28" 100L, 8'2" x 29" 110L, 8'5" x 30" 115L |
| Infinity Round Nose BLURR SUPspension | Performance surfing with a bit more forgiveness than a narrow shortboard shape | Fast, versatile and stable for its size | 7'11" x 28" 98L, 8'2" x 29" 115L, 8'2" x 30" 125L, 8'8" x 32" 142L |
| Infinity B-Line Twin | Riders wanting twin-fin speed, flow and a composed performance feel | Fast down the line, positive through carves, more stable than the BLURR V3 | 8'2" x 30" 115L, 8'5" x 31" 125L, 8'8" x 32" 135L |
| Infinity Escape Pod Surf SUP | Compact twin-fin fun, smaller waves and riders wanting to downsize | Fast, playful, loose and easy to accelerate | 7'2" x 28" 100L, 7'6" x 29" 115L, 7'10" x 30" 125L |
| Infinity Wide Speed | Stable surf performance, easy wave-catching and confidence in real conditions | Stable, quick and flowing with proper surf DNA | 8'2" x 32" 125L, 8'6" x 32" 140L |
| Infinity Wide Aquatic | Bigger paddlers, early surf SUP progression and maximum stability | Forgiving, stable and easy to use, with enough shape to catch and turn on waves | 10'4" x 32" 183L, 10'8" x 33" 200L |
Infinity The New Deal SUPspension
The Infinity The New Deal is the obvious choice if you like longboard-style surfing. Think glide, trim, cross-stepping, nose-riding and smooth flowing turns, but without the board feeling like a slow plank.
This is not the board for someone who wants the smallest, most radical shape possible. It is for the surfer who enjoys drawing lines, setting a rail, trimming high, and then stepping back to turn properly when the section allows.
Choose The New Deal if:
- You want a proper longboard-style surf SUP.
- You value glide, flow and style as much as tight turns.
- You surf softer beach breaks, points or cleaner rolling waves.
- You want a board that can still turn hard when you step back.
- You like the idea of nose-riding and traditional longboard lines.
The wider New Deal sizes make sense for UK conditions, especially if you are dealing with wind chop, tide or lumpy beach breaks. The narrower sizes are better suited to lighter or more confident surfers who already have good balance and want more rail bite.
Infinity BLURR V3
The Infinity BLURR V3 is the performance end of the Infinity surf SUP range. This is the board for riders who want a more shortboard-inspired outline, cleaner rail engagement and tighter response in better surf.
It has a pulled-in nose and tail, refined rails, a single-to-double concave bottom and five Futures fin boxes. In practical terms, it is built for speed, control and sharper surfing rather than pure forgiveness.
Choose the BLURR V3 if:
- You are already a confident surf SUPer.
- You want a more reactive shortboard-style feel.
- You surf punchier waves where rail control matters.
- You are happy trading some stability for performance.
- You want the most high-performance surf shape in the Infinity line-up.
If you are still working on basic wave-catching, the BLURR V3 may be too much board in the wrong direction. It is a fantastic option for the right rider, but it needs honest sizing and a sensible assessment of your conditions.
Infinity Round Nose BLURR SUPspension
The Infinity Round Nose BLURR, often referred to as the RNB, sits in a very useful middle ground. It gives you a performance surf SUP feel, but with a rounder, more stable outline than a very narrow shortboard-style shape.
This is the board to look at if you want to ride shorter and more performance-focused, but still need real-world stability. It is especially useful for paddlers who surf mixed UK conditions where the water is rarely glassy.
Choose the Round Nose BLURR if:
- You want performance, but not a twitchy board.
- You like the idea of a shorter board with usable stability.
- You surf a mix of small waves and more powerful days.
- You want five-fin flexibility.
- You are progressing from a bigger surf SUP and want a proper step-up.
For many customers, this is the “honest performance” choice. It has enough shape to keep progressing, but enough width and outline stability to avoid making every session hard work.
Infinity B-Line Twin
The Infinity B-Line Twin blends the sharper control of the BLURR V3 with some of the added stability and speed you would expect from a fuller outline. It is a twin-fin-influenced board for riders who want drive, flow and speed rather than a locked-in thruster feel.
The B-Line Twin has a slightly wider nose than the BLURR, a straighter midsection for stability and speed, and a tail bump that gives a clear pivot point when you push through a turn.
Choose the B-Line Twin if:
- You like fast, flowing twin-fin surfing.
- You want more stability than the BLURR V3.
- You surf down-the-line waves and want speed through sections.
- You want a performance board that still feels composed.
- You are torn between the BLURR V3 and something more forgiving.
The B-Line Twin is a strong choice for good intermediate to advanced riders who want something lively, fast and modern, but not quite as demanding as the sharpest performance shape.
Infinity Escape Pod Surf SUP
The Infinity Escape Pod is the compact, playful option in the range. It is short, fast and designed around easy acceleration. The twin-fin setup helps it feel loose and lively, especially in smaller to head-high surf.
This is the board for riders who want to downsize without losing too much paddle speed or stability. It has a straighter outline and wider tail, which helps it catch waves early and generate speed quickly.
Choose the Escape Pod if:
- You want a compact surf SUP that still catches waves well.
- You surf smaller, softer or playful waves.
- You like fast, loose twin-fin turning.
- You want to downsize from a longer board without going too radical.
- You are looking for a fun small-wave board rather than a traditional longboard.
The Escape Pod is not the same as a classic longboard SUP. It is much more compact and skatey. If your local waves are often small but still surfable, this could be a very fun board to own.
Infinity Wide Speed
The Infinity Wide Speed is best thought of as a performance easy-rider. It keeps plenty of width and stability under your feet, but still has enough surf shaping to feel lively on a wave.
The wider outline, fuller nose and tail, bevelled rails and double concave are all there to make a high-volume board feel more sensitive and surfable. This matters if you want stability but do not want a board that feels dead once you are actually on the wave.
Choose the Wide Speed if:
- You want confidence and wave-count, not a wobbly struggle.
- You are moving from an all-round board into a proper surf SUP.
- You surf choppy or inconsistent UK beach breaks.
- You want a shorter board without going too narrow.
- You need stability but still want a board that turns properly.
For a lot of UK paddlers, the Wide Speed makes a great deal of sense. More waves caught usually means faster progression, and this board is built around that idea without removing the performance feel completely.
Infinity Wide Aquatic
The Infinity Wide Aquatic is the most stable and forgiving surf-related Infinity board listed here. It is especially well suited to larger paddlers, beginners moving towards waves, or anyone who wants an easy and usable board with plenty of float.
The 10'4" x 32" 183L and 10'8" x 33" 200L sizes give a lot of confidence. That makes the Wide Aquatic useful for bigger riders, family beach use, mellow wave-catching and early surf SUP progression.
Choose the Wide Aquatic if:
- You are a heavier paddler and need proper volume.
- You are new to SUP surfing and want stability first.
- You want an easy board for small waves and beach sessions.
- You may also use the board for relaxed cruising.
- You want value, float and forgiveness ahead of high-performance surfing.
This is not the most radical surf SUP in the Infinity range, but that is the point. It gives the customer who needs stability a proper way into waves without making every session feel like a balance test.
Which Infinity surf SUP should you buy?
Best Infinity surf SUP for longboard-style surfing
Choose the Infinity The New Deal. It is the board for glide, trim, nose-riding and smooth rail-to-rail surfing. Go wider if you want confidence in UK chop; go narrower if you are lighter, skilled and chasing performance.
Best Infinity surf SUP for high-performance surfing
Choose the Infinity BLURR V3. This is the sharper, more reactive board for confident riders who want speed, control and shortboard-style performance.
Best Infinity surf SUP for performance with more forgiveness
Choose the Infinity Round Nose BLURR. It gives you proper performance, but with a more stable outline than the most critical shapes.
Best Infinity surf SUP for twin-fin speed and flow
Choose the Infinity B-Line Twin. It is fast, flowing and composed, with more stability than the BLURR V3 and more performance than a beginner-friendly wide board.
Best Infinity surf SUP for small-wave fun
Choose the Infinity Escape Pod if you want compact twin-fin looseness, or the Infinity Wide Speed if you want more stability and easier wave-catching.
Best Infinity surf SUP for bigger paddlers
Start with the Infinity Wide Aquatic if stability and volume are the priority. If you are already confident in surf, also look at the bigger sizes in the Wide Speed, B-Line Twin, Round Nose BLURR or The New Deal depending on whether you want shortboard, twin-fin or longboard feel.
How to think about sizing
Surf SUP sizing is not just about body weight. Your balance, surf experience, local conditions and how often you paddle all matter.
As a broad starting point:
- New surf SUPers: choose more width and volume than your ego wants. You will catch more waves and progress faster.
- Intermediate riders: choose enough volume to stand comfortably in chop, then decide whether you want longboard flow, twin-fin speed or shortboard response.
- Advanced riders: you can size down, but only if your local conditions justify it. A board that works in clean surf may be frustrating in windy, tidal beach break conditions.
- Heavier paddlers: do not under-volume yourself. Stability in the line-up matters more than owning the narrowest board possible.
If you are between two sizes, most UK riders are better going slightly wider. Width gives confidence in wind, chop and moving water. That usually means more waves caught, less fatigue and a better session.
UK surf conditions: what matters in the real world
Most UK SUP surfers are not surfing perfect reef breaks every week. We are often dealing with wind, tide, cross-chop, shifting peaks and short-period swell. That changes the buying decision.
If your local break is messy and inconsistent, a slightly wider board such as the Wide Speed, Wide Aquatic, bigger Round Nose BLURR, wider New Deal or B-Line Twin may make more sense than the narrowest high-performance option.
If you mainly surf cleaner, more powerful waves and already have good balance, the BLURR V3 or a narrower New Deal may feel much more rewarding.
The main point is simple: choose for the waves you actually surf, not the waves you wish you surfed.
Recommended add-ons for an Infinity surf SUP
A surf SUP is only as good as the setup around it. A board like this deserves the right paddle, leash and protection.
- Surf leashes – choose the right length and cuff style for your board and conditions.
- Composite board bags – highly recommended for protecting rails, noses and tails during transport and storage.
- Infinity Quick Strike SURF Slim Paddle – a natural match if you want to stay within the Infinity surf setup.
- Black Project Surge Surf Paddle – a premium surf-specific paddle option for fast acceleration and control in waves.
Can you demo an Infinity surf SUP?
Surf SUP demo availability varies by model, size and current stock position. Some boards may be available to view, collect or discuss in-store, while others may be supplier-fed, special order or unavailable for demo at a given time.
If you are choosing between sizes or models, contact The SUP Company before ordering. We can talk through your height, weight, experience, local break and what you want the board to do. Where a demo or stability check is possible, the Woodmill SUP Test Centre is the best starting point for paddleboard testing.
Finance and delivery
Surf SUPs are a premium purchase, especially when you add a suitable paddle, leash and board bag. Finance options are available on qualifying orders, which can be useful when investing in a complete setup rather than compromising on the board or paddle you actually need.
For delivery, availability and lead time, please check the individual product page or contact the team. Composite boards require careful handling and larger-item delivery can vary depending on size, location and stock position.
Final recommendation
If you want classic longboard style, start with the Infinity The New Deal.
If you want the sharpest high-performance board, look at the Infinity BLURR V3.
If you want performance but still need real-world stability, the Round Nose BLURR or B-Line Twin are the key boards to compare.
If you want small-wave twin-fin fun, look at the Escape Pod.
If you want confidence, wave-count and stability, start with the Wide Speed or Wide Aquatic.
Still unsure? Tell us your height, weight, surf experience, current board and local conditions. We will help you choose the right Infinity surf SUP first time.
FAQs
Which Infinity surf SUP is best for beginners?
For most beginners moving into SUP surfing, the Infinity Wide Aquatic or Infinity Wide Speed will be the most forgiving starting points. They offer more stability and easier wave-catching than the narrower performance shapes.
Which Infinity surf SUP is best for longboard-style surfing?
The Infinity The New Deal is the best choice for longboard-style surfing. It is designed for glide, trim, flow and nose-riding, while still allowing proper turns when you step back on the tail.
What is the difference between the BLURR V3 and the B-Line Twin?
The BLURR V3 is the sharper, more high-performance shortboard-style shape. The B-Line Twin adds more twin-fin speed, flow and stability, making it a little more composed and forgiving while still feeling very performance focused.
Is the Infinity Escape Pod good for small waves?
Yes. The Escape Pod is a compact twin-fin surf SUP that works well in smaller to head-high waves. It is fast, playful and easy to accelerate, making it a good choice when you want fun rather than a traditional longboard feel.
Which Infinity surf SUP is best for heavier riders?
The Infinity Wide Aquatic is the most obvious starting point for heavier riders because of its generous width and volume. More experienced heavier riders may also consider larger sizes in the Wide Speed, B-Line Twin, Round Nose BLURR or The New Deal depending on the style of surfing they want.
Should I choose a wider or narrower surf SUP?
If you are unsure, most UK riders should go slightly wider. Width helps with confidence in chop, wind and moving water. A narrower board will feel more reactive, but only if you have the balance and conditions to make the most of it.
Can I use an Infinity surf SUP on flat water?
You can paddle them on flat water, but they are shaped for waves. If most of your paddling is rivers, harbours or touring, a dedicated all-round, touring or race board will normally be more efficient and enjoyable.
Can I try an Infinity surf SUP before buying?
Demo availability varies by model and current stock position. Contact The SUP Company to discuss the board you are interested in. Where testing or a stability check is possible, our SUP Test Centre at Woodmill is the best place to start.
What paddle should I use with an Infinity surf SUP?
A surf-specific paddle is worth considering because it helps with quick acceleration, bracing and control in waves. The Infinity Quick Strike SURF Slim Paddle and Black Project Surge Surf Paddle are both strong options.
Are finance options available?
Finance options are available on qualifying orders. This can be useful if you are buying a complete surf SUP setup including board, paddle, leash and board bag.
Shop Infinity surf SUPs at The SUP Company
Explore the full Infinity SUP range, browse all surfing paddleboards, or contact The SUP Company for honest advice on the best board and size for your local waves.