Foil Drive Universal Mini Pod Launch | Low-Drag Upgrade
The new Foil Drive Universal Mini Pod launches on 16 June 2026. It is a lower-drag, toolless universal motor pod designed to give compatible Foil Drive V2 removable cable setups...
Tony Jones |
News
Foil Drive Universal Mini Pod Launch | Low-Drag Upgrade
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How to Choose the Right Paddleboard for Your Skill Level
A market flooded with "cheap" setups that flex like bananas, getting the right board under your feet is the difference between progressing or giving up in frustration. At The SUP...
Tony Jones |
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Waydoo vs Fliteboard: the straight-talking buyer’s guide (for people stuck between the two)
Waydoo vs Fliteboard eFoils compared: pricing, modularity, ride feel, upgrades and who each brand suits. Straight UK retailer advice.
Tony Jones |
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Duotone Unit vs Unit SLS – A Complete Wing Foiling Comparison Guide
If you’re trying to decide between the Duotone Unit and the Duotone Unit SLS, you’re not alone. On paper they look similar. On the water, they’re clearly aimed at slightly different...
Tony Jones |
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Wing Buying Guide (UK): How to Choose the Right Wing
This guide focuses solely on wings: sizing, shapes, materials, handle systems, light-wind options, wave drift, and how to pick the right model for your style.
Tony Jones |
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AXIS Carbon vs. Aluminium Masts: Which is Right for You?
Choosing the right mast material is one of the most frequent points of debate we see at our Southampton test centre. When you are investing in an AXIS Foil setup, the...
Tony Jones |
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The Rise of the Midlength: Why It’s (Possibly) the Only Foil Board You Need
Discover why midlength foil boards from AXIS, Duotone, and Starboard are the best choice for UK light-wind winging and Foil Drive.
Tony Jones |
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The Ultimate Foil Board Buying Guide: Navigating the 2026 Landscape
Foiling has moved well beyond the "fad" stage. In fact, it is currently the fastest-evolving area of our sport. At The SUP Company, we’ve seen it grow from a niche interest...
Tony Jones |
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Duotone Lazepump Rechargeable E-Pump
Duotone Lazepump rechargeable e-pump: fast, accurate inflation up to 20 PSI. One pump for wings, kites & SUPs, with carry case.
Tony Jones |
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E-Foiling Guide UK – Waydoo vs Foil Drive vs Duotone Foil Assist
Everything you need to know to start e-foiling: full eFoils vs foil assist, what to wear, where to ride, costs, and our recommended kit.
Tony Jones |
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Surf SUP Explained: Turning Paddleboarding into Wave Riding
You don’t need to relearn balance from scratch. You don’t need perfect head-high surf. And you don’t need to commit to a full surfing lifestyle overnight.
Tony Jones |
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Storm Season Surfing: From Paddleboard to Foil – A UK Rider’s Guide
This guide is your zero-to-hero overview of how paddlers move from flatwater into waves, covering Surf SUP, surfboards and surf foiling, and how each fits into a realistic progression path.
Tony Jones |
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Foil Assist Explained | Foil Drive vs Duotone vs Waydoo | The SUP Co
Thinking about foil assist? We break down the key differences between Foil Drive Gen 2, Duotone Foil Assist, and Waydoo Foil Boost — covering power, drag, runtime, rider weight, and...
Tony Jones |
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Starboard AIRLINE CUP: what it is, why it matters, and how to get involved (UK)
If you’ve ever looked at inflatable race boards and wondered, “Can these really hang in a proper race fleet?” — the Starboard AIRLINE CUP is the clearest answer we’ve seen in...
Tony Jones |
